We designed to give clients an in-depth analysis of their site. It identifies areas where the site fails to meet Google best practices and where repairs are needed to overcome a ranking drop. The penalty assessment service enables clients to quickly learn the factors seen as resulting in the penalty, and produces a repair roadmap. This SEO Penalty Audit is designed to identify Google Penguin recovery and Panda issues for your site with actionable task lists and procedures for correcting problems. We also offer Google penalty removal and cleanup services to supplement this audit report and to aid with Google penguin recovery.
We include these Penguin penalty topics, and a few more:
Link analysis – Inorganic/unnatural link evaluation
Link analysis from Google Webmaster Tools link reports
Link analysis utilizing our proprietary tools
Anchor text analysis
Identification of links that need to be pruned, general pruning guidelines and recommendations for how to submit for reconsideration.
On-page Google Guidelines violations testing (spam audit) – Check to find on-page spam violations (cloaking, hidden text, hidden links, etc). Looking at the home page plus up to eight top silo landing pages or different types of pages (category, subcategory, product pages)
Content quality evaluation – A check for duplicate content and other poor quality content
Detailed plagiarism check for main content
Penguin penalty check – Check for any other possible Penguin related problems, such as the "cupcake effect" or "over-optimization" as research indicates appropriate
